Privacy Policy

Use of this website acknowledges your consent to this Privacy Policy for Dealer Spike, LLC and LR Sales and Dealer Spike Opco, LLC. Protecting your private information is our priority and we are committed to safeguarding your privacy online. This Privacy Policy explains what personal information we may collect about you through our website, when we collect it, how we may use it, who we may disclose it to, and is intended to help you understand the terms and conditions surrounding the collection and use of your data.

Personal Information We Collect

我们收集您的个人信息的主要目的是使我们能够个性化您与我们网站的互动和体验.

We may collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, to you ("Personal Information"). In particular, our website has collected the following categories of Personal Information within the last twelve (12) months:

Categories of Personal Information	Types of Personal Information Collected
A. Identifiers	Name, telephone number, postal address, e-mail address, social security number, date of birth, account name, IP address, 或您自愿提供的用于启动购买交易或选择接收我们未来通信的其他信息.
B. Personal information that identifies, relates to, describes, or is capable of being associated with, a particular individual, including, but not limited to, his or her name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information.	Name, address, telephone number, physical address, zip code, email address, company name, credit card number, income, or other financial information you may provide to obtain a quote or complete a purchase transaction.
C. Commercial information	Housing information, products or services purchased, and purchasing and consuming histories or tendencies.
D. Internet or other similar network activity	Type and version of browser, service provider, device identification information, any search engine or other referring site you may have used to locate our website, and information regarding your interaction with the website, application, or advertisements.
E. Geolocation data.	Signals from your device that allow us to determine your location, with reasonable precision.
F. Professional or employment-related information.	Occupation, name of employer, employment status, employment history, or business email address.
G. Inferences drawn from other Personal Information.	Information regarding your interaction with the website, application, or advertisements; browsing history

How Your Personal Information Is Collected

We collect Personal Information that you voluntarily give or has been given through some other direct contact from you. When you access our website, 我们也可能被动或自动收集与您访问我们网站的方式以及您在使用我们网站时查看的内容有关的其他个人信息和非个人身份信息, for example, via cookies on our website.

Requests for Unit Quotes

If you request a unit price quote, you may be asked to provide Personal Information such as your name, address, telephone number, zip code, email address and other transactional information related to the desired unit purchase. Your Personal Information may be used to contact you with the requested quote or to request additional information. While not required, 您可以自愿提供财务信息，以便确定符合您所要求的单元报价或您的融资资格预审参数的单元, if interested.

Online Unit Orders

If you submit an online unit order, you will be required to provide Personal Information to complete the purchase transaction. This information includes your name, email address, shipping address as well as financial information to facilitate payment for the transaction and for billing purposes. If your online unit order is not processed correctly, your Personal Information may be used to contact you to finalize the transaction. In order to process a purchase transaction, 为了获得金融贷款机构的批准，我们可能需要用从第三方获得的信息补充您提供的信息. 您的个人信息也可能与第三方共享，以协助完成购买交易，例如运输公司(例如.e., UPS, USPS, FedEx) and credit card processing companies. These third-party companies do not, to our knowledge, retain, share, store, or use Personal Information for any secondary purposes outside of the purpose of providing the required services.

Monthly Payment Calculations

If you use the digital retailing tool to calculate your estimated monthly payment, 您不需要提供个人信息，除非您决定与经销商联系以获取有关您感兴趣的产品的其他信息. If you decide to contact the dealer, you will be asked to provide your name, email address, shipping address and phone number. Your Personal Information will be used to contact you regarding your inquiry.

Log Files

We use IP addresses to analyze trends, administer the site, track user's movement, and gather broad demographic and geographic information for aggregate use. IP addresses are only linked to Personal Information if you submit a form requesting additional information.

Surveys and Contests

From time to time, 本网站可能提供竞赛或通过调查向您索取信息，以研究您对当前服务或可能提供的新服务的意见. 参加这些调查或竞赛完全是自愿的，您没有义务披露所要求的个人信息，如您的姓名, email address, mailing address, or demographic information (i.e., age, zip code). If you elect to participate in a contest, the contact information provided will only be used to notify the winners and award prizes. Survey information will only be used for purposes of monitoring or improving the use and satisfaction of this website.

Use of Your Personal Information

We may use or disclose the Personal Information we collect for one or more of the following business purposes:

to operate our website and deliver the products and/or services you have requested, and for marketing purposes. If you do not provide Personal Information we ask for, it may delay or prevent us from providing products and/or services to you.
for more than one legitimate interest depending on the specific purpose for which we are using your Personal Information. For example, if you complete an online purchase, we may collect your information to perform our contract with you, 但我们也可能在您的交易完成后保留您的个人信息，以便我们能够快速、轻松地回答有关您订单的任何问题. As a result, our collection and processing of your Personal Information is based upon your consent, our need to perform a contract, our obligations under law, and/or our legitimate interest in conducting our business. A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests.
to share data with trusted partners or advertisers to help perform statistical analysis, send you email or postal mail, provide customer support, to arrange for deliveries, or for marketing purposes. All such third parties are prohibited from using your Personal Information except to provide these services to us, and they are required to maintain the confidentiality of your information.
to share lead data or analytics with original equipment manufacturers with whom we partner. 这些数据可能与原始设备制造商共享，以便他们进行统计分析并衡量经销商的绩效.
to create, maintain, customize, and secure your account with us.
to inform you of other products or services available from us or our affiliates.
通过调查与您联系，就您对现有服务或可能提供的新服务的意见进行研究.
to assist you in locating a dealer near you.
to respond to you regarding the reason you contacted us, or future marketing. Unless you ask us not to, we may contact you via phone or email in the future to tell you about specials, new products or services, changes to this Privacy Policy, or to send you website and service announcement updates which contain important information about the service. We may also communicate with you to provide requested services and in regard to issues relating to their account via e-mail or phone.
to help diagnose problems with our server, administer the website, conduct attribution reporting, personalize user experiences (including advertising or certain targeted features, such as showcasing previously viewed units), and compile broad statistical data.
certain navigational information about where you go on our website, in order to determine what services or products are the most popular. 这些数据用于在我们的网站上向那些行为表明他们对特定主题领域感兴趣的客户提供定制的内容和广告. 此类信息由我们收集，不会与特定个人相关联，除非与特定服务和操作(如归属报告和维护客户帐户)有关.
to respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your Personal Information or as otherwise set forth in the CCPA or CPRA.

Use of Cookies

Our website may use "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.

Cookies can be used for various purposes such as to detect whether your device has accessed a particular online service before. We use cookies on pages to make your visit to our website more enjoyable and to enable the use of certain functions, including the ability to identify units that has been previously viewed on your device.

Who We Share Your Personal Information With

We do not sell, rent or lease our customer lists to third parties. We may share your Personal Information with:

Our affiliates;
Service providers we use to help deliver our services to you, such as payment service providers;
Other third parties we use to help us run our business, such as marketing agencies and data aggregators;
Third parties approved by you, including social media sites you choose to link your account to or third-party payment providers;

In the preceding twelve (12) months, we've disclosed the following categories of Personal Information for a business purpose:

Category A: Identifiers.
Category B: Personal information that identifies, relates to, describes, or is capable of being associated with, a particular individual.
Category C: Commercial information.
Category D: Internet or other similar network activity.
Category E: Geolocation data.
Category F: Professional or employment-related information.
Category G: Inferences drawn from other Personal Information.

If we are required to do so by law, or in the good faith belief that such action is necessary, we will disclose your Personal Information, without notice, to: (a) conform to the edicts of the law or comply with legal process served on our company or the website; (b) protect and defend the rights or property of our company; and (c) act under exigent circumstances to protect the personal safety of users of our website, or the public.

Data Retention

我们将从您那里收集到的个人信息保留一段必要的时间，以实现本隐私政策中概述的目的(例如, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements), unless a longer retention period is required or permitted by law.

Access to Third Party Websites

This website may contain links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to read the privacy statements of every website that collects personally identifiable information. This privacy statement applies solely to information collected by this website.

Security

We take precautions to protect your information. When you submit sensitive information via our website, your information is protected both online and offline. Whenever we collect sensitive information, that information is encrypted and transmitted to us in a secure way. 我们不会在您自愿填写以表明您对某个单位或服务感兴趣的在线表格中收集敏感的个人信息. The computers and servers in which we store Personal Information are kept in a secure environment.

Children Under Thirteen

We believe that it is especially important to protect children's privacy online. We do not knowingly collect Personal Information from children under the age of thirteen, regardless of the source. 我们也不会出于任何目的与任何第三方共享13岁以下网站访问者的任何个人信息. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website.

Privacy Notice for California Residents

This Privacy Notice for California Residents supplements and is expressly made part of the information contained in the Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California ("consumers" or "you"). We adopt this Notice to comply with the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA"). Any terms defined in the CCPA have the same meaning when used in this Notice.

Under the CCPA, we are required to disclose whether we sell Personal Information. We do not sell Personal Information, 但我们可能会与第三方共享个人信息，或允许他们从我们的网站或服务收集个人信息，如果这些第三方是授权服务提供商或业务合作伙伴，并同意我们对其保留的合同限制, use, and disclosure of such Personal Information, or if you direct us to disclose your Personal Information to third parties.

California law grants you the right to know:

The categories of Personal Information we have collected about you;
The categories of sources from which the Personal Information is collected;
Our business or commercial purpose for collecting Personal Information;
The categories of third parties with whom we share Personal Information, if any; and
The specific pieces of Personal Information we have collected about you.

Please note that we are not required to:

Retain any Personal Information about you that was collected for a single one-time transaction if, in the ordinary course of business, that information about you is not retained;
Reidentify or otherwise link any data that, in the ordinary course of business, is not maintained in a manner that would be considered Personal Information; or
Provide the Personal Information to you more than twice in a 12-month period.

In connection with any Personal Information we may share, or disclose to a third party for a business purpose, you have the right to know the categories of Personal information that we:

sold or shared and the categories of the third parties we may have sold or shared Personal Information to; and/or
出于商业目的披露有关您的信息，以及可能与之共享您的个人信息的第三方类别.

Under CCPA and certain other privacy and data protection laws, as applicable, 您有权选择不出售或共享您的个人信息，也有权选择不使用或披露您的敏感个人信息. If you exercise your right to opt-out, we will refrain from selling or sharing your Personal Information or disclosing your sensitive Personal Information, unless you subsequently provide express authorization for the sale, sharing, or disclosure of your Personal Information. To opt-out of the disclosure of your Personal Information, please contact us at support@dealerspike.com or use the Consumer Privacy Form.

Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will:

Delete your Personal Information from our records; and
Direct any service providers to delete your Personal Information from their records.
- Please note that we may not delete your Personal Information if it is necessary to:
  - Complete the transaction for which the Personal Information was collected, provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;
  - Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity;
  - Debug to identify and repair errors that impair existing intended functionality;
  - Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law;
  - Comply with the California Electronic Communications Privacy Act;
  - Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us;
  - Comply with an existing legal obligation; or
  - Otherwise use your Personal Information, internally, in a lawful manner that is compatible with the context in which you provided the information.

California consumers may visit the site listed below to request to view the Personal Information that has been collected. 您也可以要求更正您的个人信息或要求我们删除已收集的任何个人信息. Such requests may be submitted by using the Consumer Privacy Form. It's important to note that under the CCPA, you may only make a data access or data portability disclosure request twice within a twelve (12) month period.

You have the right to not be discriminated against by us because you exercised any of your rights under the CCPA. As a result, we will not deny you goods or services for exercising these rights, charge a different price for goods or services for exercising these rights, provide a different level or quality of goods or services for exercising these rights, or even suggest you'll receive a different price or a different level or quality of goods or services for exercising these rights. However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. 我们提供的任何ccpa允许的财务激励将合理地与您的个人信息的价值相关，并包含描述该计划实质性方面的书面条款. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

Opt-Out & Unsubscribe

We respect your privacy and give you an opportunity to opt-out of receiving announcements of certain information at any time. Users may opt-out of receiving marketing communications from us by contacting us via email at support@dealerspike.com. Users may also unsubscribe from newsletters by using the unsubscribe link at the bottom of the newsletter.

Accessing this Website

This website is hosted on servers located in the United States. As such, your connection will be through and to servers located in the United States. 您在访问期间提供的任何个人信息将在我们位于美国的web服务器和其他内部系统上进行处理和维护. By using this website, you consent to the collection and use of your anonymous data, Personal Information, and/or form submissions for the purposes of analytics and/or advertising.

Updates to this Privacy Policy

We reserve the right to change and update this Privacy Policy. These changes will be made when appropriate, and in a timely manner. We encourage you to examine our Privacy Policy from time to time to ensure you are aware of any changes we may have made. Your continued use of our website following an update to the Privacy Policy indicates your agreement to the same.

How to Exercise Your Rights and Contact Information

If your Personal Information changes (i.e., email address, mailing address), or if you no longer desire to receive information from us, we will endeavor to correct, update, or remove your Personal Information from our records. If you have any questions or comments about this Privacy Policy, the ways in which we collect and use your information described above, your choices and rights regarding such use, please do not hesitate to contact us at support@dealerspike.com.

If you contact us directly via email, we may require that you provide us with certain information in order to verify your identity. We may ask you to provide:
- Enough information to identify you (e.g. your full name, email address and phone number)
- A description of what right you want to exercise and the information to which your request relates.

If you wish to exercise your rights under CCPA, please use the Consumer Privacy Form.

如果我们无法验证您的身份，或者无法验证提出请求的人就是我们收集信息的人, we are not obligated to make a data access or data portability disclosure.

我们为验证您的身份而向您收集的任何个人信息将仅用于验证您的身份.

Last Updated: December 31, 2022